The Next Big Thing in Children’s Storytelling

The Next Big Thing

The Next Big Thing is a chain of linked blogs, which is going viral. It includes some interesting Australian contributors talking about their forthcoming projects, while answering the same interview questions. Their responses link back to those who invited them and go live on specific dates a week later. Then each uses their social media connections and tweet or Facebook the others’ work.

The Next Big Thing is an innovative way of drawing attention to new books and associated media.

1) What is the working title of your next book?

I’ve got 3 interactive apps being produced in 2013 with developers, Flying Books (Israel). The titles are:

Shape Explorers

A Rainbow Surprise

A Race Against Time

2) Where did the idea come from for the book?

These are education apps for littlies ages 2 – 5 years. I heard via Karen Robertson (digital children’s author) that Flying Books were looking for writers, so I approached them.

3) What genre does your book fall under?

Interactive education storytelling.

4) What actors would you choose to play the part of your characters in a movie rendition?

There are far too many characters in these apps to choose from, ranging from a robot, to children, to a rocket!

5) What is the one-sentence synopsis of your book?

These are education apps that use an interactive story to explain the concepts of colours, shapes, and reading time to children 2 – 5 years.

6) Will your book be self-published or represented by an agency?

The Publisher, or Developer, is Flying Books (Israel). www.flyingbooks.me

Description ‘Great Books for Great Kids!’

Download: http://bit.ly/flyingbooks
QR Scan: http://bit.ly/flyingbooks.qrcode
Twitter: https://twitter.com/FlyingBooksApp
Pinterest: http://pinterest.com/flyingbooks/

7) How long did it take you to write the first draft of the manuscript?

Writing for interaction in education apps has been a steep learning curve for me. I have had to learn to write for animation, songs, sound effects, and child involvement using interactive activities as well as hand movements such as dragging, dropping, sliding etc. Fortunately, the manuscripts for these apps were written as part of my May Gibbs Fellowship, where I was able to spend one month full-time in Adelaide dedicated to writing.

8) What other books would you compare this story to within your genre?

There are many education apps in the market, however Flying Books are taking a new approach of using ‘Story’ to drive all their education apps. As a children’s storyteller, this is where I came in.

9) Who or what inspired you to write this book?

I am a futurist when it comes to storytelling and have already published an interactive multiplatform novel this year, Kiss Kill (Really Blue Books 2012). Writing apps is a natural progression to my career in the digital story world.

Amazon http://t.co/h3XUTe5t

publishing@reallybluebooks.com

10) What else about the book might pique the reader’s interest?

As well as a great story to read, children can learn by singing along with songs, recording themselves reading, listening to reading, interacting with the story to drive the narrative and watching the reading come to life with animation and sound effects.

The wonderful children’s authors I’d like to promote include the following:

Aleesah Darlison
www.aleesahdarlison.com/

Hazel Edwards
www.hazeledwards.com/
http://www.hazeledwards.com/page/f2mthe_boy_within.html

Karen Robertson
http://treasurekai.com
www.digitalkidsauthor.com

Moya Simons
www.moyasimons.com/

Film 3.0 Making Multi-Platform Movies (Screen Australia and Story Labs)

Film 3.0 Making Multi-Platform Movies Sydney 3-12-2012

Film Australia and Story Labs

Yesterday I attended a fantastic one-day event on creating multi-platform content, transmedia storytelling and cross-media productions. Speakers came from far and near and all had some fascinating information to share, so here is my effort to pass on their wisdom and insights.

1) Gary Hayes www.personalizemedia.com
Making Multi-platform Movies
Films must combine with mobile and social media using the internet, gaming, and social media platforms to create integrated storytelling. Although complex, expensive, and consuming many work hours the aim of multiplatform storytellers should be to be to use gaming and social media to draw audiences in to an extended fictitious story world with the aim of sharing with others (and hopefully go viral).

2) Lance Weiler www.lanceweiler.com
Igniting the Imaginations of Many
Story is the same, it’s the telling of the story that is changing, so that today’s stories are thrilling, emotionally charged and immersive. Stories today have VALUE. They can be seen as a utility (entertainment + purpose) in a world which can be viewed as an attention economy where audience time demands can influence return visits. Stories challenge the emotional landscape for the audience so that they CARE as well as have FUN (social and participatory). The aim is for a story to go Hyperlocal as well as Global.
Story = Social + Connected + Personalised + Pervasive

3) Brian Cain www.brincaincreativedirector.com
Story as Marketing, Promotion as Narrative
You must have a business model/goal as the foundation of your multi-platform storytelling. BUT, the story is more important than the technology and for the audience to engage, speak to their Ego.

4) Gunther Sonnenfeld www.headable.com
Audience Intelligence Storytelling
Data + Storytelling are the ultimate for creation.
Data are the What?
Stories are the Why?
Data + Story = Context
Context drives all business investment decisions. The audience are part of the context in that they build conversations with each other, thus becoming partners in the storytelling process.

5) Laurel Papworth www.laurelpapworth.com
Managing Movie Communities
You must leave a digital trail. To do this, stories must be embeddable, distributable, sharable, discoverable, forward-able, and findable.
In Australia today 26% of people are reading, creating and uploading content. Building online communities is crucial for a story teller for an audience in terms of finding, filtering and forwarding information. In this way you create and can identify Story Influencers who will create a riplle effect for your story.

6) Matt Costello www.matcostello.com
The Game in Movies
Creators must think of story challenges as story puzzles. Puzzles are the foundation of story.

7) Brian Seth Hurst www.oppmanagement.com/wordpress1
Story-centred Participatory Audiences
“If you can create a great mythology, the story can go on forever.”
The canon of story is to provide opportunities for audience participation so that it is uniquely meaningful to them.
Story entry points for an audience include: multi-platforms, anchor platform, participation gateway, story and brand extension, and fan ownership.
Storytelling today involves: storyteller; business person; technologist; entrepreneur, marketer; game designer; social media manager and; brand manager.

8) Nathan Mayfield www.hoodlum.com.au
A Tale of Two Campaigns
Art and Technology are symbiotic. Multiplatform story extensions can be found at the interactive, personal, social and mobile levels.
As well as the story, storytellers must look at content, client, platforms and audience.
Creators must realise that everything they make is a Franchise.
Take note of the questions your audience are asking!

9) Ester Harding
Surfing the Multi-Platform Tsunami
Sought NSW DMI Funding (Digital Media Initiative)
Multiplatform storytelling and marketing are one and the same.

10) Mike Cowap and Alex Sangston
Money for Something
Investment Manager for Screen Australia
Screen Australia only funds film initiatives. It does NOT fund games.